The business towards tourist season 2022

The third business breakfast was organized by UBBSLA on 14th December 2021. The event was organized in hybrid mode with physical and online participation of experts and specialists, business enterprises, representatives of the local authorities, and culture and science institutions from the region.

The discussion highlighted the focus on definition of tourist destinations during the forthcoming tourist season and that’s why the topic was oriented to “Destinations with potential and future” presenting the project outcomes.

In the beginning a general presentation was made on the project with highlights on the main outputs and deliverables, virtual tools, promotional materials, guidebooks and leaflets, virtual tours and films produced as part of the project, which will be potentially used by the business companies while offering their tourist services.

The second part was devoted to sharing best practices and lessons learnt during the last tourist season. Experience has been shared also by representatives of small scale municipalities which somehow remain isolated from the main tourist flow. A positive effect shared is that the Bulgarian tourists prefer to go for a vacation and /or holidays in rural areas renting guest houses and small hotels.

The final part was focused on utilization of funding opportunities during the next programming period 2021-2027 through the expected calls for proposals targeted to the Black Sea region. A virtual connection was established with a Bulgarian-Moldovan business club in which the mutual cooperation as well as their inclusion in new project proposals was discussed. Specific activities and ideas to be realized at the local level were also communicated.